Numbers, Facts and Trends Shaping Your World
Read our research on:
The foreign policy sparring between Hillary Clinton and Barack Obama helped make the 2008 campaign the biggest story last week. And Attorney General Alberto Gonzales’ troubles continue to make headlines. But what’s behind the recent outbreak of terrorism scares in mainstream news coverage?
Summary of Findings In an era where the news is often dominated by war, tragedy and scandal, America’s parents are more likely to encourage their children to follow the news than they are to shield them from it. Among parents with school-aged children (kindergarten through 12th grade), six-in-ten (61%) say they often or sometimes encourage […]
Summary of Findings While the national media divided its time last week among a host of major news stories, the public remained intensely focused on the situation in Iraq. Fully 36% of Americans paid very closely attention to events in Iraq and 35% said this was the news story they followed more closely than any […]
Summary of Findings In the news last week, the Iraq war continued to dominate both coverage and interest. Fully 30% of the public followed news about the current situation in Iraq very closely and 24% listed this as the single news story they followed more closely than any other. Fully one-quarter of the public paid […]
Summary of Findings A story which received relatively little media coverage last week attracted a great deal of public interest. The recall of more than 100 brands of pet food due to possible contamination was the second most closely followed news story last week. Only the war in Iraq attracted more public interest. Nearly three-in-ten […]