Survey report In the final month before the election, the presidential campaigns are expected to dramatically intensify their voter outreach efforts. Even so, almost half of registered voters (47%) had already received some form of contact from one of the campaigns or groups supporting them as of last month. Some forms of outreach are more […]
Voters who support Hillary Clinton and Donald Trump offer a variety of reasons why they do so, ranging from the candidates’ issue positions to their personal backgrounds.
American Trends Panel Survey (ATP) Methodology The American Trends Panel (ATP), created by the Pew Research Center, is a nationally representative panel of randomly selected U.S. adults living in households. Respondents who self-identify as internet users and who provided an email address participate in the panel via monthly self-administered Web surveys, and those who do […]
As internet use grows– whether through a traditional computer, tablet, gaming device or cell phone – new techniques are being developed to conduct social research and measure people’s behavior and opinion while they are online. The Pew Research Center has been exploring these new techniques for measuring public opinion and critically evaluating how they compare […]
Overview With a contested primary in only one party this year, fewer Americans are closely following news about the presidential campaign than four years ago. As a consequence, long-term declines in the number of people getting campaign news from such sources as local TV and network news have steepened, and even the number gathering campaign […]
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