Audiences are declining for traditional news media in the U.S. – with some exceptions
A declining share of U.S. adults are following the news closely, and audiences are shrinking for several older types of news media.
Numbers, Facts and Trends Shaping Your World
The accuracy of general population estimates is only one facet of data quality for online samples. Frequently, survey researchers also want to understand the similarities and differences between subgroups within the population. For probability-based panels recruited using ABS, obtaining a sufficiently large sample of respondents belonging to small subgroups can be particularly costly, and one […]