How quantitative methods can supplement a qualitative approach when working with focus groups
In a recent project involving focus groups, we tested out quantitative as well as qualitative research methods.
A large majority of U.S. adults (86%) say there is some kind of lesson or set of lessons for humankind to learn from the pandemic, and about a third of Americans (35%) say the lessons were sent by God.
A share of these expert respondents argued that a better digital sphere would empower individuals, granting them privacy and control over their data and improving their interactions with and access to government and health services, businesses and other entities. They also seek a world where the decisions people make about what information and which people […]
A number of the respondents wrote about cross-cutting themes, introduced novel ideas or shared thoughts that were not widely mentioned by others. This section features a selection of that material. Questions about AI figure into the grandest challenges humans face Michael G. Dyer, professor emeritus of computer science at UCLA, expert in natural language processing, […]