Numbers, Facts and Trends Shaping Your World

Search results for: “audiences”

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    The News Environment in Macon, Georgia

    Located in the state’s geographic center, about an hour and twenty minutes’ drive southeast of Atlanta, Macon is known as “the Heart of Georgia.” The city along the Ocmulgee River traces its founding to a 19th-century fort at the waterway’s mouth. The region’s military roots endure today, as neighboring Robins Air Force Base continues to […]

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    Digital Differences Across Local Communities

    Digital technology plays a role in the news environments of all three metropolitan areas studied, though not an equal one. A number of factors, including internet access, demographics and the news offerings that are available play a part in the development of digital news habits. Denver: A Digitally Enabled City Two of the most fundamental […]

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    Facebook and Twitter—New but Limited Parts of the Local News System

    As the three city surveys reveal, small segments of residents in each have added social media to the variety of ways they keep up with local news. In this section of the study, we turned from asking city residents where they get the news to closely examining social media itself. Specifically, we focused on Facebook […]

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    Legacy Outlets Drive the News Agenda, but Specialty Providers Diversify the Ecosystem

    A close examination of five consecutive days of coverage in Denver, Macon and Sioux City suggests that the large, legacy daily news providers still delivered the vast amount of reporting, but the providers beyond those—especially in Denver’s larger media landscape—added a second layer of vibrancy not found in the smaller cities. Indeed, Denver’s constellation of […]

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    Local News Interest High Across the Board; Specific Habits Vary

    This section of the study reports on findings from three original public opinion surveys, one from each of the three metro areas being studied—Denver, Macon and Sioux City. These surveys probe residents about their news habits, civic engagement and attitudes about the city and the media that serve it. Because each city received its own customized […]