Numbers, Facts and Trends Shaping Your World

Search results for: “audiences”

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    Sniper Attacks Draw Most Public Interest in 2002

    Introduction and Summary A series of horrifying sniper attacks in the Washington, D.C. area attracted the most public interest of any news story in 2002. But the growing prospects of war with Iraq, as well as the continuing threat of terrorism and the aftermath of 9/11, also drew high levels of attention throughout the year. […]

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    Religion Returns to the Public Square: Faith and Policy in America

    3:00 – 5:00 p.m. (reception to follow) Washington, D.C. Speakers Wilfred McClay, SunTrust Chair of Humanities and Professor of History, University of Tennessee at Chattanooga Hugh Heclo, Robinson Professor of Public Affairs, George Mason University E.J. Dionne Jr., Co-Chair, the Pew Forum on Religion and Public Life; Senior Fellow, the Brookings Institution; and columnist, the […]

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    Religion and American Foreign Policy: Prophetic, Perilous, Inevitable

    10 a.m.-12:00 p.m. Washington, D.C. Presenters: Fr. Bryan Hehir, President, Catholic Charities, USA; Distinguished Professor of Ethics and International Affairs, School of Foreign Service, Georgetown University Michael Walzer, Professor, Institute for Advanced Study, Princeton, N.J.; Author, Just and Unjust Wars and Spheres of Justice: A Defense of Pluralism and Equality Respondents: Charles Krauthammer, Columnist, Washington […]

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    Five Ways to Build Viewership

    Never mind how you define quality. Are there certain things stations can do that will attract viewers? Last year we tried to outline such a “magic formula.” We used a method common in business – identifying models of success. Using four years of data, we found stations that were building viewership and isolated what distinguished […]

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    How Strong is the Case for Quality?

    by Atiba Pertilla and Todd belt For years, news consultants have told broadcasters that the spinach in local TV news mattered, too. Certainly they advised clients about whom to hire, how to write teases, and even the most audience-friendly hairstyles. But they also warned that while gimmicks can get viewers to sample a station, it’s […]

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    Politics and TV Can Mix

    By Tom Rosenstiel and Dave Iverson, Los Angeles Times, October 15, 2002. Dave Iverson is director of Best Practices in Journalism. In an uneasy time, just one thing about this November’s elections can bereliably predicted. Until election night, the primary medium by whichAmericans get news — local television — will mostly ignore the politicalcampaigns. With […]

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    Final Topline and Methodology

    Audience Interest By Question   How interested are you in news reports on the following topics?     Very Interested Somewhat Interested Not Too Interested Not At All Interested Don’t Know/ Refused 1 Issues and activities in local government and politics     34 46 8 11 1 2 Issues and activities in state government […]