Numbers, Facts and Trends Shaping Your World

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    Americans’ Social Media Use

    YouTube and Facebook are by far the most used online platforms among U.S. adults. But TikTok’s user base has grown significantly in recent years: 33% of U.S. adults now say they use it, up from 21% in 2021.

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    5. Views of NATO

    People hold generally positive views of NATO, the North Atlantic Treaty Organization, in the 11 NATO member states surveyed. Across these states, a median of 62% have a positive view of NATO, while 31% have an unfavorable view of the military alliance. Favorable views of NATO are highest in Poland, where 93% hold a positive […]

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    Spirituality Among Americans

    Overall, 70% of U.S. adults describe themselves as spiritual in some way, including 22% who are spiritual but not religious. An overwhelming majority of U.S. adults (83%) say they believe that people have a soul or spirit in addition to their physical body. And 81% say there is something spiritual beyond the natural world, even if we cannot see it.

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    1. The Republican presidential nomination

    Donald Trump is the first choice of roughly half (52%) of Republican and Republican-leaning independent registered voters for the Republican nomination for president in 2024. Far smaller shares name Ron DeSantis (14%), Nikki Haley (11%), Vivek Ramaswamy (3%) or Chris Christie (1%) as their top choice. About two-in-ten GOP voters (18%) name another person, report […]

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    Facts on Latinos in the U.S. in 2021

    There were nearly 62.5 million Latinos in the United States in 2021, accounting for approximately 19% of the total U.S. population.

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    3. Views of divorce and open marriages

    A slight majority of Americans (55%) say couples who are unhappy tend to stay in bad marriages for too long, compared with 43% who say these couples tend to get divorced too quickly. Women are more likely than men to say couples stay in bad marriages for too long (58% vs. 52%). Views also vary […]

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