Search Engine Use
The percentage of internet users who use search engines on a typical day has been steadily rising from about one-third of all users in 2002, to a new high of just under one-half (49%).
Numbers, Facts and Trends Shaping Your World
For this analysis, the public was divided into four segments based on their interest in news, their primary news sources, and how often they use the internet to get news. An overwhelming majority of people (82%) follow the news with some regularity. Just 14% in this survey are classified as Disengaged, as they expressed a […]
The internet plays an important role in how people conduct research for purchases, but it is just one among a variety of sources people use and usually not the key factor in final purchasing decisions.
Most internet users are unaware and unconcerned about the extent of the data available about them online
Introduction and Demographics More than half of all respondents, 56%, who said they faced a problem in the past two years identified one of three matters: health care, paying for health care and government benefits such as Social Security and military pensions. Parsing that further, the responses from Americans who have high access and low […]