The rise of e-reading
21% of adults have read an e-book in the past year; Those who own e-book reading devices read more books and prefer to buy books rather than borrow them
21% of adults have read an e-book in the past year; Those who own e-book reading devices read more books and prefer to buy books rather than borrow them
Respondents’ thoughts In this survey about the likely future of the Internet, a majority of technology experts and stakeholders expressed confidence that by 2020 most people will have embraced and fully adopted the use of smart-device swiping for purchases they make, nearly eliminating the need for cash or credit cards. These experts feel that the […]
Respondents’ thoughts There was a split verdict among experts about the scope and power of the gamification trend. Some 53% of the respondents to this survey said the use of game mechanics, feedback loops, and rewards to spur interaction and boost engagement, loyalty, fun, and/or learning will continue to gain ground between now and 2020. […]
Respondents’ thoughts Most people surveyed said the functionality and popularity of the Web will continue to get stronger. Many top experts said the future will be a blend of the wide-open Web and customized apps, with people using apps/Web accessed through cloud computing. More than a third of survey participants said the Web will be […]
Introduction and findings Results from the overall Pew Internet survey show that technology users are generally more likely than non-users to be involved in almost all the kinds of groups. In the survey, 76% of adults reported being internet users; 81% said they had cell phones; and 59% said they connect to the internet wirelessly either […]