How do you write survey questions that accurately measure public opinion?
In the second video from our Methods 101 series, we’re tackling why question wording is so important in public opinion surveys.
Numbers, Facts and Trends Shaping Your World
The second video in Pew Research Center’s “Methods 101” series helps explain question wording – a concept at the center of sound public opinion survey research – and why it’s important.
A new analysis demystifies voter files, the widely-used and comprehensive digital databases used to better understand the U.S. electorate.