Numbers, Facts and Trends Shaping Your World

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Cubans

  • report

    Generations Online in 2009

    Over half of the adult internet population is between 18 and 44 years old. But larger percentages of older generations are online now than in the past, and they are doing more activities online.

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    Generations Online: Charts

    This is a series of charts related to the “Generations Online in 2009” report released on Jan. 28, 2009.

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    Generational differences in online activities

    Contrary to the image of Generation Y as the “Net Generation,” internet users in their 20s do not dominate every aspect of online life. Generation X is the most likely group to bank, shop, and look for health information online.

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    Need that Computer and Cellphone

    Computers are deemed a necessity by just half (51%) of the adult public, and cell phones by 49%. But both of these products are making a swift climb up the necessity scale.

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    The Simple Life

    Fully a third of people living in rural areas see five or fewer widely held consumer products as necessities rather than luxuries.

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    Heaven: Not a Gated Community

    Most Americans who claim a religious affiliation think many religions, not just their own religion, can lead to eternal life.

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    Gain to Believe In

    Roughly half of Americans say people like themselves would gain influence under the Obama administration.