Young adults more likely to get worried by health and wellness information from influencers | Pew Research Center

May 5, 2026

Trust in health and wellness influencers

Young adults more likely to get worried by health and wellness information from influencers

Young adults more likely to get worried by health and wellness information from influencers

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Young adults more likely to get worried by health and wellness information from influencers

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Trust in health and wellness influencers
Older adults are more skeptical of health/wellness information from health and wellness influencers
54% of health/wellness influencer consumers say influencers help them better understand how to be healthy
Young adults more likely to get worried by health and wellness information from influencers