The rush to acquire local TV stations by media companies’ continued in 2014 and resulted in strong financial pay offs for them.
Local TV has been receiving the largest portion of political media spending for at least a decade, but the share it consumes and the total dollars reaped continues to grow.
In terms of TV viewership, cable news peaked as a medium around the 2008 presidential election and, while showing impressive potential in digital, the business model is uncertain.
Despite revenue from political ads and fees paid by cable and other companies to carry their programming, the picture for local TV newsrooms is a mixed one.
At a time when ordinary citizens are increasingly functioning as on-scene reporters, nearly three-quarters (72%) of that amateur content that aired on these television outlets was not identified as such.
The ascension of Dean Baquet—the first African-American to run the paper’s newsroom—has renewed the focus on minority hiring in the news industry.
The complex issue of net neutrality is not likely to be dinner conversation for many in the U.S. Still, the Federal Communications Commission vote expected today could dramatically impact the flow of digital content Americans receive, not to mention the bottom line for many major U.S. technology and content companies. So, where could the public […]
Media companies have dramatically expanding their local television holdings in recent years. Five companies own one-third of the about 1,400 local TV stations in the country.
Online video is clearly becoming a part of the news media landscape. News is a part of what people watch online, and, more than ever, the public is a part of creating this news. But advertising and revenue opportunities, while they exist, are complicated.
Audience Cable In 2013, the cable news audience, by nearly all measures, declined. The combined median prime-time viewership of the three major news channels—CNN, Fox News and MSNBC—dropped 11% to about 3 million, the smallest it has been since 2007. The Nielsen Media Research data show that the biggest decline came at MSNBC, which lost […]