Key takeaways from our new study of how Americans use Twitter
Our first study of Twitter behavior based on a representative sample of U.S. adult users explores Americans’ use of the platform.
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Our first study of Twitter behavior based on a representative sample of U.S. adult users explores Americans’ use of the platform.
Twitter users are younger, more likely to identify as Democrats, more highly educated and have higher incomes than U.S. adults overall.
The steady growth in adoption that social platforms have experienced in the U.S. over the past decade also appears to be slowing.
Mobile phone users see a mix of benefits and pitfalls related to their devices, and Facebook and WhatsApp are among the most widely used digital platforms.
Access to mobile phones and social media is common across emerging economies. People around the world see certain benefits from these technologies, yet there are also concerns about their impact on children.
Access to mobile phones and social media is common across emerging economies. People around the world see certain benefits from these technologies, yet there are also concerns about their impact on children.
Nearly six-in-ten Americans participate in some type of community group or organization, including 11% who say they take part in at least four such groups.
Whether in advanced or emerging economies, younger people, those with higher levels of education and those with higher incomes are more likely to be digitally connected.
About half of Facebook users say they are not comfortable when they see how the platform categorizes them, and 27% maintain the site’s classifications do not accurately represent them.
Today, 36% of U.S. adults say they have ever used a ride-hailing service such as Uber or Lyft. Prominent urban-rural gaps in adoption exist.
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