How people get local news and information in different communities
Urban residents are more likely to use mobile and online sources, suburbanites are most heavily into social media, and rural residents are more inclined to word of mouth sources.
Numbers, Facts and Trends Shaping Your World
Tom Rosentiel
Guest Contributor
Publications
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What is the Value of a ’Generic” Candidate or Ballot in Polls?
Pollsters sometimes match a “generic” Republican or Democratic candidate against an incumbent, or use a generic ballot to forecast which party is ahead in congressional elections. How to read these polls.
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Dividing People into ’Liberals,’ ’Moderates’ and ’Conservatives’ – Too Simplistic?
Assessing the value of using the labels “moderate,” “liberal” and “conservative” to describe the electorate.
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Slideshow: Religious Groups and Political Party Identification
A new slideshow illustrates trends in support for the U.S. political parties among various religious groups since 2008.
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Photos and Videos are Key Social Currency Online
Fully 46% of internet users post original photos and videos online and 41% curate photos and videos on image-sharing sites. Women are more likely than men to use Pinterest, while Instagram and Tumblr attract equal shares of men and women.
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Importance of the Latino Vote in 2012
Mark Hugo Lopez, associate director, Pew Hispanic Center, discusses the importance of the Latino Vote in the 2012 presidential election.
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Smartphones Particularly Popular With Young Adults, High Earners
On the eve of Apple’s unveiling of the iPhone 5, 45% of American adults own smartphones. They are particularly popular with young adults and those living in relatively higher income households; 66% of those ages 18-29 own smartphones, and 68% of those living in households earning $75,000 also own them.
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Social Media’s Influence on Politics
Campaign and policy-related material on social networking sites plays a modest role in influencing most users’ views and political activities. Democrats and liberals are the most likely to say the sites have impact and are important and the politically engaged stand out in their use of the sites
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Determining Who Is a ’Likely Voter’
Scott Keeter, director of survey research, explains why pollsters switch from registered voters to likely voters in their samples as Election Day nears, and how the Pew Research Center determines who is likely to vote.
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Paul Ryan’s Religious Biography
Part of a series of profiles of the 2012 presidential candidates and their religious beliefs.
