Brooke Auxier
Publications
Social Media Use in 2021
A majority of Americans say they use YouTube and Facebook, while use of Instagram, Snapchat and TikTok is especially common among adults under 30.
Partisan differences in social media use show up for some platforms, but not Facebook
Democrats are about 10 percentage points or more likely than Republicans to say they ever use Instagram, Twitter, WhatsApp, LinkedIn or Reddit.
About one-in-five Americans who have been harassed online say it was because of their religion
About one-fifth of those Americans who have experienced online harassment say they believe they were targeted because of their religion.
What we’ve learned about Americans’ views of technology during the time of COVID-19
Some of Americans’ pandemic adaptations have relied on technology, including adults working from home and students learning online.
Social media continue to be important political outlets for Black Americans
These platforms have served as venues for political engagement and social activism for many years, especially for Black Americans.
How Americans see U.S. tech companies as government scrutiny increases
We have studied Americans’ attitudes toward tech companies for years. Here are takeaways from our recent research.
8 facts about Americans and Instagram
Instagram has grown in popularity since its launch 10 years ago this month. Here are eight key takeaways from our research into the platform.
64% of Americans say social media have a mostly negative effect on the way things are going in the U.S. today
Just one-in-ten Americans say social media sites have a mostly positive effect on the way things are going in the U.S. today.
54% of Americans say social media companies shouldn’t allow any political ads
77% of adults think it's not acceptable for social media sites to use data about users’ online activities to show them political campaign ads.
Americans think social media can help build movements, but can also be a distraction
80% of Americans say social media platforms are very or somewhat effective for raising public awareness about political or social issues.
