Health Care Consumerism
Deloitte has created a new health consumer typology that is worth checking out, despite their reliance on an online-only sample.
Numbers, Facts and Trends Shaping Your World
Deloitte has created a new health consumer typology that is worth checking out, despite their reliance on an online-only sample.
E-patients are at the center of the health care revolution, but how will Health 2.0 attract and serve the majority, not just the elite?
Many Americans are jumping into the participatory Web without considering all the implications. If nothing really bad has happened to someone, they tend neither to worry about their personal information nor to take steps to limit the amount of infor…
83% of online Americans say they have used the internet to seek information about their hobbies and 29% do so on a typical day.
The typical citizen response to discovering that their computer is part of a botnet: “I thought it was running slow recently.”
Online banking is holding steady as a mainstream internet activity, growing along with internet use generally, though not accelerating as have some other forms of online activities.
Why has online banking surged and financial information searches have remained steady at 44%? An off-the-cuff theory.
26% of Americans age 65+ go online.
Fifty-three million American adults, or 44% of internet users and one-quarter of all adults, now say they use online banking.
This speech describes the different ways Internet users find health information online, whether they count on crude tools like search engines or become sophisticated “farmers” of health information, using trusted bookmarks and sharing what they fi…
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