Amateur vs. Professional: What do users prefer? Most online video viewers prefer professionally-produced video over content “produced by amateurs.” However, the segments that do express a preference for amateur content or say they like both genres equally is sizable, and those who are among the most coveted viewers by advertisers (men ages 18-29) are the […]
Summary of Findings While Barry Bonds’ 756th career home run broke one of baseball’s long standing records, it was a non-event for many Americans. Just 12% followed the story very closely, while a 42% plurality did not follow the story at all closely. Bonds’ record received significantly less public attention than the last home run […]
When the top stories of the quarter are put into the larger category of general topics, even broader patterns emerge. The war in Iraq becomes part of a larger grouping of coverage of U.S. foreign affairs. The campaign becomes part of a broader topic of politics. Anna Nicole becomes part of a grouping that includes […]
Summary of Findings An overwhelming majority of the public (87%) says celebrity scandals receive too much news coverage. This criticism generally holds across most major demographic and political groups. Virtually no one thinks there is too little coverage of celebrity scandals. When asked who is most to blame for the amount of coverage these kinds […]
Younger users are most actively engaged with social features of online video
Format moved to the forefront of the Talk Show universe last week. The unusual CNN/YouTube Democratic debate inspired a good deal of talk show commentary. The hosts also found time to discuss an attorney general under stress, a quarterback under arrest, and actress under duress.
How did the attention devoted to the Iraq war and the 2008 elections affect the overall impression of the issues and events in the first quarter of the year? Grouping stories according to their broad topic areas—foreign affairs, crime, health, politics, science—helps paint that bigger picture and provide a sense of what has and has […]