Social Media Fact Sheet
Today YouTube and Facebook are the most-widely used online platforms. Explore the demographic patterns and trends shaping the social media landscape.
Numbers, Facts and Trends Shaping Your World
Today YouTube and Facebook are the most-widely used online platforms. Explore the demographic patterns and trends shaping the social media landscape.
YouTube and Facebook are by far the most used online platforms among U.S. adults. But TikTok’s user base has grown significantly in recent years: 33% of U.S. adults now say they use it, up from 21% in 2021.
YouTube is the most popular online platform among teens, with roughly nine-in-ten saying they use the site. And more than half of teens report using TikTok, Snapchat and Instagram.
YouTube, TikTok, Snapchat and Instagram remain the most widely used online platforms among U.S. teens. And teens are less likely to be using Facebook and Twitter (recently renamed X) than they were a decade ago.
More than half of U.S. teens say it would be difficult for them to give up social media. 36% say they spend too much time on social media.
U.S. adults and teens are more likely to support than oppose requiring parental consent for minors to create a social media account.
The landscape of social media is ever-changing, especially among teens who often are on the leading edge of this space. A new survey of American teenagers ages 13 to 17 finds that TikTok has established itself as one of the top online platforms for U.S. teens, while the share of teens who use Facebook has fallen sharply.
More than 44 million #BlackLivesMatter tweets from nearly 10 million distinct users currently exist on Twitter today. Over half of all existing tweets that include the #BlackLivesMatter hashtag were posted from May to September 2020.
Most teens at least sometimes feel happy and peaceful when they don’t have their phone, but 44% say this makes them anxious. Half of parents say they have looked through their teen’s phone.
Around seven-in-ten U.S. adults (68%) say they ever use Facebook, a share that has remained relatively flat since 2016.
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