Numbers, Facts and Trends Shaping Your World

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    Part 4. Financial and Transaction Activities

    Use of the Internet to research a service or product has increased significantly. 83% of Internet users have researched a product online as of December 2002. That represents growth of 52% from 64 million who had done product research online as of March 2000, to 97 million who said they had done such research as […]

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    Once Again, Voters Say: It’s the Economy

    Introduction and Summary President Bush is facing an electorate that is almost as focused on the economy as it was in the fall of 1991, when rising economic concern began to unravel his father’s reelection chances. In an open-ended format, nearly half (49%) of Americans volunteer the economy or jobs as the single issues they […]

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    About this Survey

    Results for the August News Interest Index survey are based on telephone interviews conducted under the direction of Princeton Survey Research Associates among a nationwide sample of 1,001 adults, 18 years of age or older, during the period August 5-12, 2003. Based on the total sample, one can say with 95% confidence that the error […]

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    The 2004 Political Landscape

    Overview Over the past four years, the American electorate has been dealt a series of body blows, each capable of altering the political landscape. The voting system broke down in a presidential election. A booming economy faltered, punctuated by revelations of one of the worst business scandals in U.S. history. And the country endured a […]