Numbers, Facts and Trends Shaping Your World
The second most prevalent theme of those studied about the Vice President was the idea that Gore has problems sticking to the truth. Often it came in the form of soundbites from his rivals, who did verbal calisthenics to turn a subject from whatever to Gore’s truth problem. Here CBS News’ Early Show has a […]
Part 1: An overview of the digital divide Half the adults in America (those 18 and over) do not have Internet access. That is more than 94 million people. Previous studies on the “digital divide” have highlighted the fact that those without Internet access are less well off financially and are more likely to be […]
Quality Versus RatingsTwo Roads to Success?How to Make Quality SellThe Low Road To RatingsStations in the MiddleStory Length & Focus GroupsBottom Lines What is Quality? In this second year, the definition of quality remains the one established by our “design team” of local TV news professionals. (See Design Team.) It emphasizes mastering the basics: Newscasts should […]
Are the stories on the web different than those in newspapers? Sourcing Contrary to the idea that the net is full of opinionated argument or unsubstantiated innuendo, campaign sourcing on the Internet was strong. More than one-in-five (21%) of all lead stories had more than seven sources. And overall, more than half had at least […]
AOL.comCNN/AllPolitics.comGO.comMSN.comMSNBC.comNational Review OnlineNetscape.comNewYorkTimes.comPathfinder/Time.comSalon.comWashingtonPost.comYahoo.com AOL.com America Online has become the biggest Internet service provider in the country largely on the strength of a reputation as a friendly, easy-to-use service. Unfortunately, that attitude doesn’t extend to the political news section of its web site. AOL’s politics news page is quite difficult to find. From www.aol.com, one must […]
The study examined six days in the heat of the primary season. It studied the two days after the Michigan and Arizona primaries, the two days leading into Virginia and Washington and the two days leading into Super Tuesday (February 23, 24, 27, 28 and March 5 & 6). There were two elements studied for […]
What Happens to Your Local News Between 6 and 11? By Forrest Carr The good news is we news directors were right. That’s also the bad news. When the Project for Excellence in Journalism set out last year to study the effect of quality on ratings, it measured the most popular time slot in 20 […]
By Danielle Parker and Debra Leavitt Miami is supposed to be the worst TV town in the country. WSVN is so notorious that its tapes are used in journalism schools as an example of the grotesque in local news. Things change. Miami’s four major television stations have developed a culture of high enterprise, good sourcing, […]
What Four Quality Stations Can Teach You By John Corporon Most industries use benchmarking — identifying models of successful excellence — as a way of improving quality. The case study method used in top business schools is predicated on this theory. Local TV news hasn’t benefited much from benchmarking. Hard data about what works journalistically […]