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Reading Habits Survey Prepared by Princeton Survey Research Associates International for the Pew Research Center’s Internet & American Life Project December 2011 Summary The Reading Habits Survey, conducted by the Pew Research Center’s Internet & American Life Project, obtained telephone interviews with a nationally representative sample of 2,986 people ages 16 and older living in […]
Overview Over the course of her long political career, Hillary Clinton truly has been a comeback kid. On four separate occasions over the past 20 years, Clinton’s favorability ratings have fallen sharply – but each time they recovered. It is rare for a political figure to accomplish that feat once in a career, much less […]
The analysis in this report is based on telephone interviews conducted Nov. 29-Dec. 2, 2012, among a national sample of 1,003 adults 18 years of age or older living in the continental United States (601 respondents were interviewed on a landline telephone, and 402 were interviewed on a cell phone, including 198 who had no […]
As internet use grows– whether through a traditional computer, tablet, gaming device or cell phone – new techniques are being developed to conduct social research and measure people’s behavior and opinion while they are online. The Pew Research Center has been exploring these new techniques for measuring public opinion and critically evaluating how they compare […]
The Google Consumer Surveys method has the ability to capture reactions from a broadly representative, though non-probability, sample of internet users in a relatively short period of time. Internet users are sampled by selecting a stratified sample of people visiting the websites of a diverse group of more than 80 publishers that allow Google to […]
One of the biggest questions surrounding mobile technology-especially tablets-is whether it will open up new revenue opportunities to support the news gathering and reporting in ways that did not occur in on desktops and laptops. One rationale is that the pleasure and convenience of reading on a mobile device might induce people to pay for […]
Most of the analysis in this report is based on telephone interviews conducted October 24-28, 2012, among a national sample of 2,008 adults, 18 years of age or older, living in all 50 U.S. states and the District of Columbia (1,204 respondents were interviewed on a landline telephone, and 804 were interviewed on a cell […]