Numbers, Facts and Trends Shaping Your World

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    Methodology

    The analysis in this report is based on telephone interviews conducted Jan. 3-10, 2018, among a national sample of 2,002 adults, 18 years of age or older, living in all 50 U.S. states and the District of Columbia (500 respondents were interviewed on a landline telephone, and 1,502 were interviewed on a cellphone, including 1,071 […]

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    3. Fifty-fifty anecdotes: How digital life has been both positive and negative

    A number of these experts wrote about both sides of the story, taking the time to point out some of the ways in which digital life is a blessing and a curse. A selection of these mixed-response anecdotes follows. James M. Hinton, an author, commented, “Having grown up in the pre-internet era, my childhood was […]

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    4. Demographic data

    As use of commercial voter lists by campaigns and public opinion researchers has grown, data offerings provided by voter file vendors have expanded. On top of standard political offerings, many vendors now provide a host of additional demographic and lifestyle data generated through predictive models or gathered from other sources. This chapter compares demographic data […]

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    1. Demographic and economic trends in urban, suburban and rural communities

    Three key demographic forces have reshaped the overall U.S. population in recent years: growing racial and ethnic diversity, increasing immigration and rising numbers of older adults. But these trends are playing out differently in the nation’s rural, urban and suburban communities, touching some more than others. Likewise, recent U.S. population growth also has been uneven. […]