Americans feel the tensions between privacy and security concerns
Much of the focus has been on government surveillance, though there are also significant concerns about how businesses use data.
Numbers, Facts and Trends Shaping Your World
Online nonprobability surveys are fast, cheap, and increasingly popular. We compared nine samples and found that accuracy varied substantially.
Many nonprobability sample vendors have the ability to provide samples of respondents that, by design, are forced to align with characteristics of the U.S. population. Often those characteristics are demographics such as gender and age, though some vendors also use nondemographic variables. When a vendor forces the sample to match the population on a particular […]