Numbers, Facts and Trends Shaping Your World
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Candidate Consideration Little Changed Despite the intensity of the current campaign, the proportion of registered voters who say they given “a lot” of thought to the candidates has increased only modestly in recent months. Currently, 34% say they have given a lot of thought to the presidential field, up just one-point from June and only […]
Summary of Findings From managing busy schedules to dealing with outside influences, mothers have their hands full these days. There is broad agreement among the public that it is harder to be a parent today – especially a mother – than it was in the 1970s or 1980s. Fully 70% of the public says it […]
Latino evangelicals are twice as likely to be Republicans as are Latino Catholics. That is a far greater difference than exists among whites. Moreover, Hispanic conservatives who are Catholic favor the Democrats, while white conservatives consider themselves Republican regardless of religious tradition. To make the political portrait of Hispanics even more complex, national origin also […]
More than two-thirds (68%) of Hispanics are Roman Catholics. The next largest category, at 15%, is made up of born-again or evangelical Protestants. Although their numbers are increasing, the share of Latino evangelical Protestants is smaller than it is in either the white or black communities.[1. In this report, the terms “white” and “black” are […]
Omnivores are active participants in shaping cyberspace, particularly by taking, sharing, and downloading video content. This small group of ICT users – it makes up 8% of the general population – is the most elite and gets the most attention from technology producers and the media. Its members are distinguished by what they do with […]
Connectors surround themselves with technology and use it to connect with people and digital content. They get a lot out of their mobile devices and participate actively in online life. This group got online just a bit later relative to Omnivores, but they have quickly marched up the adoption curve in terms of acquiring information […]