reportNov 2, 2011 Half of adult cell phone owners have apps on their phones The share of cell phone owners who download apps nearly doubles in two years, but just 46% of downloaders have paid for an app.
reportJun 27, 2011 E-reader ownership doubles in six months Adoption rate of e-readers surges ahead of tablet computers
reportSep 14, 2010 The Rise of Apps Culture 35% of U.S. adults have cell phones with apps, but only 24% of adults actually use them. Apps users are younger, more educated, and more affluent than other cell phone users.
reportApr 20, 2010 Teens and Mobile Phones Text messaging explodes as teens embrace it as the centerpiece of their communication strategies with friends.