Most Americans rely on their own research to make big decisions, and that often means online searches
A big majority (81%) of Americans say they rely a lot on their own research – more than say they rely a lot on friends and family or experts.
Some 69% of Americans have used the internet to cope with the recession as they hunt for bargains, jobs, ways to upgrade their skills, better investment strategies, housing options, and government benefits.
© 2024 Pew Research Center