A third of Americans live in a household with three or more smartphones
The growing prevalence of cellphones comes as the typical American household now contains a wide range of connected devices.
Telephone polls still provide accurate data on a wide range of social, demographic and political variables, but some weaknesses persist.
The first video in Pew Research Center’s Methods 101 series helps explain random sampling – a concept that lies at the heart of all probability-based survey research – and why it’s important.
The first video in our “Methods 101” series is about random sampling, a concept that undergirds all probability-based survey research. Here’s how it works.