How Gender Influences Health Searches
Now proven beyond a reasonable doubt: Women are more likely than men to look for health information online.
Publications
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No Story Dominates a Varied Week for News
With the news split between stories like the Utah Mine collapse and the resignation of Karl Rove, the leading topic in the media last week was he 2008 campaign, but only barely. And by week’s end the nations’ economic turbulence was grabbing headlines.
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Campaign for President Takes Center Stage in Coverage
In the second quarter of 2007, the presidential campaign supplanted the debate over Iraq as the No. 1 story in the media. Barack Obama overtook Hillary Clinton as the candidate getting the most attention. And Republicans began to catch up with Democrats in exposure. PEJ offers a 2nd quarter report on the media.
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The Distant Election Becomes the Big News on Talk Shows
The actual vote may be 15 months away, but a loaded campaign calendar helped make last week the biggest one so far for the 2008 presidential race in talk media. No other stories really came close. One of the biggest topics in all the talk: Democratic front runner Hillary Clinton.
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Few Interested in Bonds’ Home Run Record
Summary of Findings While Barry Bonds’ 756th career home run broke one of baseball’s long standing records, it was a non-event for many Americans. Just 12% followed the story very closely, while a 42% plurality did not follow the story at all closely. Bonds’ record received significantly less public attention than the last home run […]