Numbers, Facts and Trends Shaping Your World

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    Work/Optimism/Cars

    Survey Details: Conducted June-July 2006 File Release Date: 13 November 2007

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    Diet/Gambling/Movies

    Survey Details: Conducted February-March 2006 File Release Date: 13 November 2007

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    Family Bonds

    Survey Details: Conducted October-November 2005 File Release Date: 13 November 2007

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    Iraq News: Less Dominant, Still Important

    Summary of Findings News about the Iraq war does not dominate the public’s consciousness nearly as much as it did last winter. Currently, just 16% of Americans name the Iraq war as the news story that first comes to mind when asked what has been in the news lately. In December and January, a period […]

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    The Talkers Hammer Hillary Clinton

    Thanks in part to the Democrats’ spirited debate in Philadelphia, last week was the biggest week of the year for the presidential campaign in the universe of radio and cable talk shows. The main course was the Democratic front runner who got carved up by hosts and pundits of various political stripes.

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    Election ’07: Lessons Learned

    Tuesday’s elections proved once again that all politics is local as voters in three states soundly rejected governors’ pet projects and others put big-ticket spending items on the state’s credit card while providing possible clues to the voters’ mood for ’08. Also a graphic look at the before and after in three states where the entire legislatures were up for grabs.

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    Heavy Campaign Coverage Draws Large Audience

    Summary of Findings The 2008 presidential campaign dominated the national news last week, driven in large part by the lively Democratic debate in Philadelphia. Public interest in the campaign was up somewhat from previous weeks with 27% of Americans paying very close attention to campaign news. More than one-in-five named the campaign as the single […]

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    Expert Opinions

    If only 20% of auto shops accurately diagnose car troubles, a lot of people may understand that, for cars and other matters, another opinion is well worth seeking.