Unique visitors of news outlets
Average number of monthly unique visitors for the news outlets with the highest traffic
Note: The news outlets with the highest traffic are defined as those that had a monthly average of at least 10 million unique visitors from October-December of the year being analyzed, according to Comscore data. Each outlet’s primary domain – the outlet’s flagship website – was analyzed; see the methodology for a list of domains. 2020 and 2019 cohort is based on data from 2020.
Source: Comscore Media Metrix® Multi-Platform, United States, Unique Visitors, October-December 2019-2020.
PEW RESEARCH CENTER
Unique visitors of news outlets
Average number of monthly unique visitors for the news outlets with the highest traffic
| Year (Q4) | Average monthly unique visitors |
|---|---|
| 2019 | 28,985,658 |
| 2020 | 32,096,048 |
Note: The news outlets with the highest traffic are defined as those that had a monthly average of at least 10 million unique visitors from October-December of the year being analyzed, according to Comscore data. Each outlet’s primary domain – the outlet’s flagship website – was analyzed; see the methodology for a list of domains. 2020 and 2019 cohort is based on data from 2020.
Source: Comscore Media Metrix® Multi-Platform, United States, Unique Visitors, October-December 2019-2020.
PEW RESEARCH CENTER
