% of U.S. adults who use each social media platform
YouTube | |||
---|---|---|---|
Total | 73% | 20% | 11% |
Men | 78% | 21% | 15% |
Women | 68% | 19% | 8% |
Ages 18-29 | 91% | 23% | 22% |
30-49 | 87% | 31% | 14% |
50-64 | 70% | 16% | 6% |
65+ | 38% | 3% | 1% |
White | 71% | 13% | 12% |
Black | 77% | 24% | 4% |
Hispanic | 78% | 42% | 14% |
High school or less | 64% | 18% | 6% |
Some college | 79% | 14% | 14% |
College graduate | 80% | 28% | 15% |
Urban | 77% | 24% | 11% |
Suburban | 74% | 19% | 13% |
Rural | 64% | 10% | 8% |
Source: Source: Survey conducted Jan. 8 to Feb. 7, 2019.