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    News To You

    About a quarter of news consumers are Integrators, mixing traditional and online sources of media.

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    Hajj to Mecca

    Six-in-ten American Muslims say making a pilgrimage to Mecca is very important.

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    Necessary Cars

    Detroit may take some comfort from the fact that nine out of ten (91%) Americans see their cars as a necessity, essentially the same number who said so a decade earlier (93%).

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    Family Web Bonding

    A quarter of online adults (23%) have used the web to search for information about their family.

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    No Fences Online

    Of adults online, 17% have searched the internet for information about their neighbors.

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    We’re Middle Class

    Roughly half of Americans describe themselves as middle class.

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    Boomers See Trouble Ahead

    Although baby boomers as a group enjoy higher median household incomes than do younger or older adults, some 55% say it is likely that their incomes will not keep up with the cost of living over the next year, a higher proportion than among either younger Americans (44%) or older ones (43%).

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    A Man’s World

    By a ratio of nearly two-to-one, Americans say that men (46%) rather than women (24%) have the better life in this country.

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    TV Still King of News

    More Americans use TV (57%) to consume news than any other media source.

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    God Gap

    There was a 24-point gap in Obama support between voters who never attend worship services and those that attend weekly.

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