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    Republicans Cut Democratic Lead in Campaign’s Final Days

    Summary of Findings A nationwide Pew Research Center survey finds voting intentions shifting in the direction of Republican congressional candidates in the final days of the 2006 midterm campaign. The new survey finds a growing percentage of likely voters saying they will vote for GOP candidates. However, the Democrats still hold a 48% to 40% […]

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    A Closer Look at Plunging Circulation

    The new numbers released this week were bad enough for a newspaper industry that lost nearly 3% of its circulation in the last year. But when you factor in subscriber discounts, the economic picture gets worse. And the industry’s efforts to compensate for decreasing circulation with increasing online readership may not stand up to scrutiny.

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    Nielsen Starts Watching the Ad Watchers

    Nielsen Media Research, the gold standard in the TV ratings industry, has announced that it will release numbers in December that show how many people actually sit through commercials on TV. That new yardstick will affect how much advertisers will pay to air those ads and will very possibly alter the economics of the TV marketplace. And not everyone in the TV business is happy about this.

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    Voter Turnout and Congressional Change

    In recent decades, there have been three basic ways that turnout has worked to produce the sort of “big wave” midterm that the Democrats are hoping for next week.

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    Karl Rove’s Ground War Challenge

    In an election environment which seems to favor the Democrats in so many ways, the Republicans continue to hold two strong cards; they have more money and they are better at getting out the vote than are the Democrats.

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    Is There a Culture War? A Dialogue on Values and American Public Life

    James Davison Hunter and Alan Wolfe Pew Forum Dialogues on Religion & Public Life E.J. Dionne Jr. and Michael Cromartie, Series Editors Order the book In the wake of a bitter 2004 presidential campaign and in the face of numerous divisive policy questions, many Americans wonder if their country has split in two. People are […]

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    Not Much Good News in the New Circulation Numbers

    The new numbers for the newspaper industry are out, and they show another disheartening drop of nearly 3% in total average daily circulation. But the picture may be more complicated than the first impression. Not all papers are hurting, and many companies have trimmed questionable circulation. The industry also is boasting that, when online readers are included, overall readership is growing.

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    Online Health Search 2006

    Most internet users start at a search engine when looking for health information online. Very few check the source and date of the information they find.

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