Report (Page 155)

reportApr 1, 2015

Methodology: How Crimson Hexagon Works

To arrive at the results regarding the tone or frame of discussion on social media, and specifically Twitter, Pew Research often uses computer coding software provided by Crimson Hexagon. That software is able to analyze the textual content from all publicly available posts on Twitter. Crimson Hexagon (CH) classifies online content by identifying statistical patterns […]
reportApr 1, 2015

References

Hektner, J. M., Schmidt , J. A., & Csikszentmihalyi, M. (2007). Experience Sampling Method: Measuring the Quality of Everyday Life. Thousand Oaks: Sage. Lai, J., K. Bristol, S. Duan, M. Link (2013). “From 1.0 to 2.0: Lessons Learned of Mobile Application Design for Respondent Engagement.” Presented at the Annual Conference of the American Association for […]
reportApr 1, 2015

Conclusion

It is possible to conduct experience sampling method studies with a nationally representative survey panel. It is also possible to use an app for this purpose. App respondents can be used to represent all smartphone users both demographically and in their substantive survey responses. Apps also offer innovative features such as barcode scanning, passive data […]
reportApr 1, 2015

Discussion

The purpose of this study was to examine the feasibility of conducting experience sampling method surveys with a nationally representative survey panel, as well as the costs and benefits of doing so using an app vs. web-based data collection. The first research question was whether panelists would respond to an experience sampling method study given […]
reportApr 1, 2015

Results

Sizeable majorities of both the app and web groups agreed to take part in the study, and majorities of those who signed up actually participated in one or more of the individual surveys. The web group outperformed the app group in terms of cooperation rates and responses rates, both overall and to each of the […]
reportApr 1, 2015

Methods

This signal-contingent experience sampling method study was conducted using the Pew Research Center’s American Trends Panel, a probability-based, nationally representative panel of US adults. Panelists were recruited from the 2014 Political Polarization and Typology Survey, a large (n=10,013) national landline and cell phone random digit dial (RDD) survey conducted January 23rd to March 16th, 2014 […]
reportApr 1, 2015

Literature Review

The research literature on using mobile apps for survey research is sparse. The majority of research has not been published but was rather publicly presented at conferences such as the American Association for Public Opinion Research’s annual meeting. The bulk of the studies were conducted by the Nielsen Company, primarily in regard to their TV […]
reportApr 1, 2015

App vs. Web for Surveys of Smartphone Users

Pew Research Center methodologists examine the efficacy of intensive data collection with a probability-based panel and the differences in participation and responses when using a smartphone app as opposed to a web browser for a study of smartphone use.
reportApr 1, 2015

U.S. Smartphone Use in 2015

Nearly two-thirds of Americans now own a smartphone. 19% of Americans rely to some extent on a smartphone for internet access, but the connections to digital resources that they offer are tenuous for many of these users.
reportMar 30, 2015

More Approve Than Disapprove of Iran Talks, But Most Think Iranians Are ‘Not Serious’

Survey Report Ahead of a March 31 deadline for nuclear talks with Iran, more Americans approve (49%) than disapprove (40%) of the United States negotiating directly with Iran over its nuclear program. But the public remains skeptical of whether Iranian leaders are serious about addressing international concerns over their nuclear enrichment program. If a nuclear […]