Numbers, Facts and Trends Shaping Your World

Newspapers: Circulation makeup by platform (2016)

Format 2014 2015
Print only 55% 51%
Print/desktop 11% 11%
Print/desktop/mobile 12% 14%
Desktop only 5% 5%
Desktop/mobile 6% 7%
Print/mobile 6% 7%
Mobile only 5% 5%

Source: Nielsen Scarborough data: Nielsen Scarborough USA +, Current Six Months, R2 2014 – R2 2015. “State of the News Media 2016”

 

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