Larger share of young women than young men get information from health and wellness influencers
% of U.S. adults who say they ever get health/wellness information from social media influencers or podcasts
Source: Survey of U.S. adults conducted June 9-15, 2025.
PEW RESEARCH CENTER
Larger share of young women than young men get information from health and wellness influencers
% of U.S. adults who say they ever get health/wellness information from social media influencers or podcasts
| Group | Men | Women | Chart group |
|---|---|---|---|
| Total | 37 | 42 | total |
| 18-29 | 47 | 57 | age |
| 30-49 | 47 | 52 | age |
| 50+ | 25 | 29 | age |
Source: Survey of U.S. adults conducted June 9-15, 2025.
PEW RESEARCH CENTER
