Few news influencers are on Bluesky but not X; many more are on X but not Bluesky | Pew Research Center

May 28, 2025

Bluesky has caught on with many news influencers, but X remains popular

Few news influencers are on Bluesky but not X; many more are on X but not Bluesky

Few news influencers are on Bluesky but not X; many more are on X but not Bluesky

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Few news influencers are on Bluesky but not X; many more are on X but not Bluesky

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Infographic Gallery

Bluesky has caught on with many news influencers, but X remains popular
News influencers increased activity on Bluesky, stayed relatively consistent on X in early 2025
Few news influencers are on Bluesky but not X; many more are on X but not Bluesky
News influencers on Bluesky tend to post less often than those on X
Share of news influencers on Bluesky nearly doubled after the 2024 election
Many news influencers identified in 2024 have joined Bluesky, but about twice as many are on X