Numbers, Facts and Trends Shaping Your World

Read our research on:

2006

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    Bloggers Hit the Campaign Trail at What Cost?

    Many of those in the blogosphere see themselves as watchdogs arrayed against an insular political establishment dominated by consultants, interests groups, and the mainstream media. But with bloggers taking an increasingly active role in some of the key 2006 political races, are they sacrificing that independence to become part of the system they decry?

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    Can “Newspaper Next” Help Revive Print Media?

    Earlier this year, a research team led by a Harvard professor unveiled a strategy to help reverse the revenue and circulation ills of the newspaper industry and encourage it to reinvent itself. Some publications have reported early success in adopting the plan that asks readers: “What do you hire a newspaper to do for you?”

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    Lenski on Exit Polls in the Coming Elections

    In an exclusive interview, Joe Lenski of Edison Media Research reflects on conducting his first election day survey following the death of his former partner, exit poll pioneer Warren Mitofsky. He also reveals steps that will be taken to avoid problems associated with the 2004 poll.

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    New Workers, New Workplaces

    Young workers who have grown up with the internet, cell phones, video games, iPods, and digital cameras are different from their elders. Those who are now hiring the young “digital natives” need to recognize how they have grown up in a unique worl…