Gig Work, Online Selling and Home Sharing
24% of Americans report earning money from the digital ‘platform economy’ in the past year. The extra income they make is a luxury for some, but a necessity for others.
Digital Readiness Gaps
Americans fall along a spectrum of preparedness when it comes to using tech tools to pursue learning online, and many are not eager or ready to take the plunge
13% of Americans don’t use the internet. Who are they?
Today, 13% of U.S. adults do not use the internet. The latest Pew Research Center analysis shows internet non-adoption is correlated to a number of demographic variables.
Book Reading 2016
A growing share of Americans are reading e-books on tablets and smartphones rather than dedicated e-readers, but print books remain much more popular than books in digital formats
Digital Divide Narrows for Latinos as More Spanish Speakers and Immigrants Go Online
The long-standing divide in internet use between U.S. Hispanics and whites is now at its narrowest point since 2009, as immigrant and Spanish-dominant Latinos make big strides in going online.
News Use Across Social Media Platforms 2016
A majority of Americans get news on social media, including 18% who do so often. News plays a varying role across the nine social networking sites studied.
Shared, Collaborative and On Demand: The New Digital Economy
The sharing economy and on-demand services are weaving their way into the lives of many Americans, raiding difficult issues around jobs, regulation and the potential emergence of a new digital divide.
Global tech companies see India’s vast offline population as untapped market
Only about a fifth of India’s roughly 1.2 billion people are online, according to a recent Pew Research Center report, and the world’s biggest technology companies are clamoring for this large, untapped user base. Facebook recently tried (and failed) to implement its “Free Basics” internet program, and Google is also vying for the vast Indian […]
Lifelong Learning and Technology
A large majority of Americans seek extra knowledge for personal and work-related reasons. Digital technology plays a notable role in these knowledge pursuits, but place-based learning remains vital to many.
15% of American Adults Have Used Online Dating Sites or Mobile Dating Apps
The share of 18- to 24-year-olds who report having used online dating has nearly tripled in the past two years, while usage among 55- to 64-year-olds has doubled.