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reportJan 11, 2001

Clinton Nostalgia Sets in, Bush Reaction Mixed

Introduction and Summary As the country awaits the formal transfer of presidential power, Bill Clinton has never looked better to the American public, while his successor George W. Bush is receiving initial reviews that are more mixed, though still positive. The president leaves office with 61% of the public approving of the way he is […]
reportDec 1, 2000

Many Question Bush Or Gore As Legitimate Winner

Introduction and Summary No matter who wins the presidency, George W. Bush or Al Gore, many Americans think that the victor will come to office because of the way the voting was conducted or counted rather than because he legitimately won the election in Florida. Ironically, this view has become more prevalent regarding a potential […]
reportOct 31, 2000

The Last Lap

In the closing weeks of the presidential race, coverage was strikingly negative, and Vice President Al Gore got the worst of it. In contrast, George W. Bush was twice as likely as Gore to get coverage that was positive in tone, more issue-oriented and more likely to be directly connected to citizens.
reportJul 27, 2000

A Question of Character

If elections are a battle for control of message through the media, George W. Bush has had the better of it on the question of character than Albert Gore Jr., according to this study of coverage leading up to the GOP convention. But the public may not be getting – or believing – the message.
reportFeb 3, 2000

In the Public Interest?

The news media offered the American public a fine education in campaign tactics but told them little about matters that actually will affect them as citizens in the weeks leading up to the Iowa caucus and New Hampshire primary.
reportMay 14, 1999

Questioning Kosovo

Also: Early Issue Advertising
reportApr 17, 1999

Clinton Fatigue Undermines Gore Poll Standing

Introduction and Summary Personal image problems and fallout from Clinton administration scandals are contributing to Al Gore’s declining favorability ratings and his poor showing in early horse race polls. As the vice president has inched closer to the Democratic presidential nomination, his favorability ratings have fallen and he has slipped further behind GOP frontrunner George […]
reportJan 26, 1999

Support for Clinton, But Not for Social Security Funds in Market

Introduction and Summary The American people had a mixed reaction to events in Washington last week. They continue to support Bill Clinton and all but ignore his Senate impeachment trial, which 88% describe as providing little that is new or interesting. But by a 52%-34% margin they also reject Clinton’s surprise proposal to put some […]
reportJan 18, 1999

Senate Trial: Little Viewership, Little Impact

Introduction and Summary President Clinton’s impeachment trial has neither engaged the attention of the American public nor changed its mind about the continuance of his presidency. The public gives Clinton high marks for his job performance, expresses satisfaction with the state of the nation and registers even more contentment with their own lives than just […]
reportDec 22, 1998

Turned Off Public Tuned Out Impeachment

Introduction and Summary It may have been only the second impeachment in history, but it was a non-starter to the American public. Not only did the President’s approval ratings go up following the House’s decision, but only 34% of Americans paid very close attention to the proceedings. More people followed news about the attack on […]