On social media, Gen Z and Millennial adults interact more with climate change content than older generations
Among U.S. social media users, 45% of Gen Z adults have interacted with content that focuses on the need for action on climate change.
Key findings about voter engagement in the 2020 election
53% of U.S. adults who voted in the general election say they engaged in at least 1 of 6 political activities over the past six months.
Social media continue to be important political outlets for Black Americans
These platforms have served as venues for political engagement and social activism for many years, especially for Black Americans.
23% of users in U.S. say social media led them to change views on an issue; some cite Black Lives Matter
The share of social media users who say they have changed their views on an issue has increased since we last asked this question in 2018.
Differences in How Democrats and Republicans Behave on Twitter
Entering the peak of the the 2020 election season, social media platforms are firmly entrenched as a venue for Americans to process campaign news and engage in various types of social activism. But not all Americans use these platforms in similar ways.
Americans think social media can help build movements, but can also be a distraction
80% of Americans say social media platforms are very or somewhat effective for raising public awareness about political or social issues.
Outside U.S., Floyd’s killing and protests sparked discussion on legislators’ Twitter accounts
Many legislators in four English-speaking countries directly addressed George Floyd’s killing and the subsequent protests on Twitter.
Posts mentioning ‘Black lives matter’ spiked on lawmakers’ social media accounts after George Floyd killing
236 members (45%) of the 116th Congress have mentioned “Black lives matter” on Facebook or Twitter dating back as far as Jan. 1, 2015.
Activism on social media varies by race and ethnicity, age, political party
32% of U.S. social media users say they have used these sites in the past month to encourage others to take action on issues.
#BlackLivesMatter surges on Twitter after George Floyd’s death
#BlackLivesMatter was used roughly 47.8 million times on Twitter – an average of just under 3.7 million times per day – from May 26 to June 7.
About Pew Research Center Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping the world. It conducts public opinion polling, demographic research, media content analysis and other empirical social science research. Pew Research Center does not take policy positions. It is a subsidiary of The Pew Charitable Trusts.