Long-Form Reading Shows Signs of Life in Our Mobile News World
On cellphones, longer news stories get about twice the engaged time from readers as shorter pieces do. They also get roughly the same number of visitors.
Numbers, Facts and Trends Shaping Your World
On cellphones, longer news stories get about twice the engaged time from readers as shorter pieces do. They also get roughly the same number of visitors.
An analysis of how 12 heavily visited U.S. news websites covered the pope’s visit to America. The news narrative around Pope Francis’ visit to the United States drew heavily upon the Pope and the public as sources.
A new analysis of about 300,000 tweets in Greek and English, collected between July 6 and 12, finds that the conversation about the controversial Greek prime minister has been primarily negative in tone, especially among those posting tweets in Greek.
Among Greek-language tweets studied, 40% of the conversation included positive expressions about the EU proposals on the referendum calling for a financial bailout, while 33% was negative and 27% was neutral.
An analysis of the Twitter conversation on the eve of the European Union elections suggest that those social media users are divided on the value of the EU and not particularly excited about the candidates for the European Commission presidency.
News has a place in social media – but on some sites more than others
After years of losing audience and revenue, local television news appears to have settled into a kind of equilibrium. Stations made less income in 2011 than the year before, but the decline was about what might be expected in a non-election year. And the overall audience for local TV news grew as stations added newscasts at different times and on additional platforms, including their digital channels. Local stations also expanded their online, mobile and social media offerings, but most have not yet generated a substantial audience.
With digital ad revenue projected to overtake all other platforms by 2016, it is the key to the financial future of news. Are news organizations transitioning their legacy advertisers to online platforms? A PEJ report analyzing more than 5,000 ads from 22 news outlets offers answers.
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