Social Media Fact Sheet
Today YouTube and Facebook are the most-widely used online platforms. Explore the demographic patterns and trends shaping the social media landscape.
Numbers, Facts and Trends Shaping Your World
Today YouTube and Facebook are the most-widely used online platforms. Explore the demographic patterns and trends shaping the social media landscape.
YouTube and Facebook are by far the most used online platforms among U.S. adults. But TikTok’s user base has grown significantly in recent years: 33% of U.S. adults now say they use it, up from 21% in 2021.
A majority of U.S. parents are keeping a watchful eye on what their teens do on social media; some are also imposing screen time restrictions.
Over the years, we have studied how U.S. adults – as well as teens and children – use and engage with Instagram. Here are seven key takeaways.
A majority of Americans say they use YouTube and Facebook, while use of Instagram, Snapchat and TikTok is especially common among adults under 30.
Some 49% of U.S. adults say Donald Trump’s accounts should be permanently banned from social media, while half say they should not be.
Just over half of Facebook users have adjusted privacy settings in the past year. Around four-in-ten have taken a break from checking for several weeks or more.
The trends in Americans’ views of social media tell a complex story. Read about the dynamics of Americans’ feelings toward social media.
Facebook and YouTube dominate the social media landscape. But younger Americans, especially those ages 18 to 24, stand out in using a variety of platforms like Snapchat, Instagram and Twitter.
A majority of online adults can identify a strong password and know the risks of using public Wi-Fi. Yet, many struggle with more technical cybersecurity concepts.
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ABOUT PEW RESEARCH CENTER Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping the world. It conducts public opinion polling, demographic research, media content analysis and other empirical social science research. Pew Research Center does not take policy positions. It is a subsidiary of The Pew Charitable Trusts.
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