Numbers, Facts and Trends Shaping Your World

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  • report

    Methodology

    The findings in this report are based on an analysis of the browsing behaviors of 900 U.S. adults who are members of the KnowledgePanel Digital online panel, a subset of Ipsos’ KnowledgePanel. These panelists qualified for the study because they: After the March monitoring period, panelists’ web browsing activity logs were delivered on April 7, […]

  • report

    How U.S. Adults Use TikTok

    About half of all U.S. adults who use TikTok have never posted a video themselves. And the top 25% of U.S. adults on the site by posting volume produce 98% of all publicly accessible videos from this group. Users who have posted videos are generally more active on the platform than non-posters.

  • report

    7. News influencers on Instagram

    News influencers on Instagram were less likely than those on other sites to post about politics during summer 2024.

  • data essay

    Filipino Americans: A Survey Data Snapshot

    Here’s how Filipino Americans view a range of topics, including how they describe their own identities and how they identify politically and religiously.

  • fact sheet

    Social Media and News Fact Sheet

    Social media plays a crucial role in Americans’ news consumption, with about one-third of adults saying they regularly get news on Facebook and YouTube.

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