The internet made a difference in the campaign because of the multiple ways it can be used. This commentary accompanies a report on the internet and the election.
The presidential campaign world today regards the internet as an asset for fund-raising, voter-profiling, and insider communicating, but not for advertising, according to the first-ever systematic study of online political ads.
In the early days of the war with Iraq, 77% of online Americans used the Internet in some connection with the war. They went online to get information about the war, to learn and share differing opinions about the conflict, to send and receive emails about events, to express their views and to offer prayers.