Just as in offline politics, the well-off and well-educated are especially likely to participate in online activities that mirror offline forms of engagement. But there are hints that social media may alter this pattern.
Three-quarters of online economic users go online to relax and take their minds off of the recession. Fully 88% of 18-29 year old online economic users look to the internet to relax.
Internet users are becoming more aware of their digital footprint; 47% have searched for information about themselves online, up from just 22% five years ago.