During the second half of 2000, when much attention was focused on the struggles of dot-com firms, the overall Internet population continued to grow at a healthy clip as women, minorities, and others flocked online.
As the audience for online campaign news has expanded—increasing fourfold over the past four years—it has gone more mainstream in its preferences and pursuits.
A great many of the fifty-two million “health seekers” say the resources they find on the Web have a direct effect on the decisions they make about their health care and on their interactions with doctors.
Women surge online and are even more enthusiastic than men about the way email improves their connections and increases their communication with key family members and friends