Half of American adults have searched online for 16 health topics ranging from disease information to smoking cessation strategies. Health seekers go online to become informed, to prepare for appointments and surgery, to share information, and to see…
Americans expect to find what they are looking for online in news, health care, government information, and shopping.
Information on the Web is important to significant numbers of Americans when they are making important choices related to education and job training, investments and big-ticket purchases, and health care for themselves or for loved ones. Online mater…
Online Holiday shopping grew this season from the previous, though Internet users also increasingly use the Internet during the holiday season to search for information on travel, holiday crafts, recipes and traditions.
A great many of the fifty-two million “health seekers” say the resources they find on the Web have a direct effect on the decisions they make about their health care and on their interactions with doctors.
Online Americans have great concerns about breaches of privacy. At the same time, they do a striking number of intimate and trusting things on the Internet, and the overwhelming majority has never had a seriously harmful thing happen to them online.
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