Most Americans rely on their own research to make big decisions, and that often means online searches
A big majority (81%) of Americans say they rely a lot on their own research – more than say they rely a lot on friends and family or experts.
Numbers, Facts and Trends Shaping Your World
A big majority (81%) of Americans say they rely a lot on their own research – more than say they rely a lot on friends and family or experts.
In a Pew Internet/Elon University survey, internet experts predict that payment with mobile devices will be commonplace by 2020, although a number of potential hurdles and holdouts stand in the way
Lee Rainie gave a keynote to the iMedia Agency Summit for ad executives. It explored the new media ecololgy and how it has changed customer behavior and expectations.
Google has started placing ads on Google News pages. How’s that working out?
60 million Americans say that the internet helped them make big decisions or negotiate their way through major episodes in their lives.
Those who have home broadband connections use the Internet differently from those who have dial-up connections. Broadband users spend more time online, do more things, and do them more often than dial-up Internet users.
Information on the Web is important to significant numbers of Americans when they are making important choices related to education and job training, investments and big-ticket purchases, and health care for themselves or for loved ones. Online mater…
Online Holiday shopping grew this season from the previous, though Internet users also increasingly use the Internet during the holiday season to search for information on travel, holiday crafts, recipes and traditions.
A great many of the fifty-two million “health seekers” say the resources they find on the Web have a direct effect on the decisions they make about their health care and on their interactions with doctors.
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